Bookseller Disenchanted

Jun 10, 2003

Posted by Melissa Anelli

The Herald has published an article in which an anonymous bookseller speaks out against the scale of the Harry Potter marketing campaign. Quote: “I like being part of kids’ reading and learning, and JK Rowling has created fiction that has undoubtedly helped children to read more, but I feel I’m part of something bigger and slightly more sinister than just a book, and I don’t feel very magical about it.”





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