WB Airs New “Half-Blood Prince” Highlight Reel, New Harry Montage at Cinema Expo


Jun 26, 2008

Posted by: SueTLC


Warner Bros has new promotional footage of the upcoming Harry Potter and the Half-Blood Prince that is being unveiled at industry events. The Hollywood Reporter has a new article online saying a “brief montage of clips” was broadcast Cinema Expo 2008 in Amsterdam. The report continues to note that “Daniel Radcliffe also introduced a “Harry” retrospective. Warners international distribution president Veronika Kwan-Rubinek told exhibitors that “Prince” would be distributed in “digital, 35mm and Imax, with select scenes in 3-D.”

Readers will recall yesterday we learned of the new “Half-Blood Prince” logo poster that was shown at this same event. We do not know what footage or scenes from HBP were specifically shown at this event, and if anyone was in attendance, please send in your reports!

Update: Variety is also reporting this same news as well, however noting the footage of “Half-Blood Prince” was shown during the Harry Montage introduced by Dan Radcliffe. Their report also contains this bit of eye-popping news: “The “Harry Potter” franchise has taken a whopping $4.48 billion worldwide to date.”

Thanks much Bonnie!

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