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Names Registered for Possible Use at Wizarding World of Harry Potter Theme Park

Posted by: sue
July 27, 2009, 04:24 PM

Attractions Magazine has a new article online today, containing some interesting names and trademarked registered by Warner Bros for possible use at the Wizarding World of Harry Potter. As readers of this website will long recall, in the past WB has registered a host of names that were never intended to be used for such things as titles of the Harry Potter novels, and we at TLC urge caution before leaping to the conclusion that the following information will indeed be used at the theme park currently under construction at Universal in Orlando, Florida. However the as the magazine reports, these newly registered items include both new and some familiar names. Quotage as follows:

Some of the trademarked names are familiar: Three Broomsticks, Butterbeer, Ollivanders, Honeydukes, and Zonko’s. Those were all choices (some being winners) of past official polls for the Wizarding World of Harry Potter.

Beyond those, six more trademarks may point to other areas of the Wizarding World and could even be the names of the attractions within it:

- Most notably, the name “Harry Potter and the Forbidden Journey” is filed under “Entertainment services in the nature of an amusement park ride.” It may be safe to assume that this will be the name of the large new ride that is being constructed in the back of the park.

- Likewise, listed under the same category are “Flight of the Hippogriff” and “Dragon Challenge,” which are likely going to be the new names for the existing Flying Unicorn and Dueling Dragons rides.

- Four other trademark names are also listed. “Owl Post” and “Dervish and Banges” are categorized as retail stores. “Hogsmeade Village” is listed as “Entertainment services in the nature of an amusement park attraction, namely, a themed area.” “Magic Neep” is categorized under “Restaurant services, namely, providing of food and beverages for consumption.”

- Finally, on the same day that all of these were filed, a mark intended for use on clothing was filed featuring an Harry Potter “HP” logo along with a “stylized wing ball” better known to Potter fans as a Golden Snitch. While “Golden Snitch” has had many trademarks filed for in the past few years, this is one appears to be related to the Wizarding World of Harry Potter simply because its filing date is the same as the rest of the words. Perhaps we’ll see this graphic appearing on apparel inside the theme park.

Thanks so much William!

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8736 Points

I can’t wait!! It sounds awesome, I want to go when it opens! That would be awesome! :D

Posted by Rumbleroarϟ{WBM!}ǝıʞɔnp! on July 28, 2009, 12:48 AM report to moderator
459 Points

I so want to go there! Ah!

Posted by lupinwandcaster on July 28, 2009, 01:13 AM report to moderator
459 Points

I so want to go there! Ah!

Posted by lupinwandcaster on July 28, 2009, 01:13 AM report to moderator
3134 Points

This is going to be the best park ever!!! I can’t wait to go and check out that Stylized Wing Ball! :o)

39234 Points

can’t wait, gonna be awesome :D :D :D

Posted by iLoveDolores [FTC!] on July 28, 2009, 08:21 AM report to moderator

Harry potter and the Forbidden Voyage?!! It sounds a bit..cheesy?

Posted by Blibbering Humdinger on July 28, 2009, 08:21 AM report to moderator
1457 Points

I am excited too tho i do not plan on going until I go to Orlando in 2011 for LeakyCon! It is fun to follow and speculate tho :)
Does anyone have any idea what a Magic Neep is and what it has to do with food? I do not remember that from the books?

Posted by Flora Lovegood {<3WBM<3} on July 28, 2009, 08:35 AM report to moderator
44 Points

It is going to amazinggg, and crazy:).

Posted by Team Weasley. on July 28, 2009, 08:42 AM report to moderator
6690 Points

cool! that forbidden journey name is a bit clicheee but who cares about the name? i don’t! i can’t wait to see the finished product!!

80450 Points

I hope they serve butterbeers there…

Posted by Won_Two on July 28, 2009, 11:41 AM report to moderator
1317 Points

Have already decided to go there on vacation next year (whether my husband likes it or not) and am sooo excited to see everything!

Posted by hewy on July 28, 2009, 12:10 PM report to moderator
218 Points

Oh wow! Love the name for the golden snitch!

Posted by ♥Sparkly Purple Cloud♥{WBM}♥ on July 28, 2009, 12:23 PM report to moderator
38 Points

Neep = AKA Scottish!

c’mon the scots! woop!
Neep = turnip

Posted by scottishGirl on July 28, 2009, 01:50 PM report to moderator
2525 Points

I am sooo going there!

Posted by The Nerd on July 28, 2009, 03:38 PM report to moderator

Just curious as to why people care so much about the ‘first’ comment. Not being facetious. I just don’t understand why the first several comments are most often irrelevant and only kids (I’m assuming) trying to say FIRST!!!

Anyway… sounds like they’re really trying to do things right at the park. I’ve pushed back my Florida vacation twice now waiting for an official date. Looks great! :-)

Posted by Scully931 on July 28, 2009, 03:46 PM report to moderator
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