Magical Moving Photo Type Ads Due for Limited Copies of Entertainment Weekly

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Magical Moving Photo Type Ads Due for Limited Copies of Entertainment Weekly

Posted by: sue

August 20, 2009, 11:18 AM

Thanks to everyone who emailed today regarding the news of a clever real world Muggle marketing and advertising campaign that will echo the moving photos seen in the Daily Prophet. The BBC reports that on September 18, readers in LA and New York who purchase a copy of Entertainment Weekly will see their issue contain special video -in-print ads. These will be "slim-line screens - around the size of a mobile phone display," and have a "chip technology used to store the video - described as similar to that used in singing greeting cards - [which] is activated when the page is turned." The Telegraph also reports that these 90 second video ads will "show clips from future CBS programmes and an advert for a diet cola."

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117 Comments

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69 Points

Unfortunately for me i don’t live in LA or New York

Posted by emmabonkers on August 21, 2009, 12:18 PM report to moderator

439 Points

Why just NY and LA? Not even Chicago we’re a big city .

Posted by CandyCane2304 on August 21, 2009, 12:55 PM report to moderator

3371 Points

Is the Midwest not cool enough for the fancy Entertainment Weekly?

Posted by Lady of the Lake on August 21, 2009, 12:56 PM report to moderator

141 Points

I can’t believe Harry Potter has had this effect on us Muggles! I’d LOVE to see one of those papers in person—I can’t even imagine my reactions when I see it.

Posted by Katherine on August 21, 2009, 01:21 PM report to moderator

3526 Points

THAT’S AWESOME! Harry Potter has had such a positive influence on the muggle world =].

Posted by DesQueJteVois on August 21, 2009, 02:41 PM report to moderator

39680 Points

yes i heard about this on the radio yesterday (680 news) XD and that’s seriously cool!! i wish i lived in LA or new york because they get to see it first!! i wonder if someone can make a video of the magazine…

Posted by chocolaterabbits on August 21, 2009, 02:52 PM report to moderator

39680 Points

Posted by chocolaterabbits on August 21, 2009, 02:54 PM report to moderator

2027 Points

thats awesome!!!! wow go hp!

…just a question, but does anybody know when we will get another pottercast? maybe its just me and my compy, but i havent gotten one since hbp came out

Posted by sunlitdays (ROAR) on August 21, 2009, 03:00 PM report to moderator

487 Points

That is awesome.

Posted by LulubelleI {WBM} on August 21, 2009, 03:18 PM report to moderator

4056 Points

That is the coolest thing i have EVER heard of. I hope when they see that its a good idea theyll do it to papers in other countries.

Posted by fifi ~::~ ıɟıɟ {WBM!} {ITC!} on August 21, 2009, 05:42 PM report to moderator

2570 Points

Awesome

Posted by madman1277 on August 21, 2009, 07:35 PM report to moderator

59 Points

Sounds Pretty cool

Posted by H.P.2009 on August 21, 2009, 08:10 PM report to moderator

3419 Points

awesome…wished i lived in NYC or LA though!
yeah, i read about the invisablity cloak! its awesome it has to deel with the projection of light onto a certian material, it will take on the look of its surroundings and such!!!

Posted by Catherine ( *SQUEE!*) on August 21, 2009, 09:05 PM report to moderator

48 Points

Oh yes, thin film technology digital signage. Believe it! A star-up company made a few proto-types in the 90’s but waaay too expensive. IBM showed their version last year. With HP world opening, this will be a good investment to hype the park. (Wait ‘till you see the vertical, transparent glass, touchscreen projection from a certain processor company.) Any way, I be waiting to see who hogs and flog’s ‘em on the internet. Hopefully, I’ll can get one! It’s great that this is being applied to something so positive.

Posted by DartFrog on August 21, 2009, 10:09 PM report to moderator

322 Points

Yeah, actually the Uni I go to, Arizona State University, has been a part of the team that created this and has been working on this for several years now! They have even been running tests in some of our print media around campus! It’s really neat!!

Posted by PineappleCrush on August 22, 2009, 12:29 AM report to moderator