Emma Watson Announced as the New Ambassadress of Lancome, Images from Photoshoot with Mario Testino (Updated)
Mar 15, 2011
Posted by John Admin
After posting a set of clues on her official Twitter account and a number of rumours last month, Emma Watson (Hermione Granger) officially was announced as the new face of LancÃ´me. Emma’s official website quoted the press release from the French beauty house as follows:
LancÃ´me is pleased to announce the arrival of Emma Watson as new ambassadress of LancÃ´me. “Thanks to her charm, romanticism and her incredible modernity, Emma Watson has become the icon of her generation. we are delighted by this new collaboration with Emma who brings a fresh spirit to LancÃ´me”, says Youcef Nabi, President of LancÃ´me International.
Emma also tweeted: “It starts with an L and ends with an E. I’m sure you have guessed the new face of LancÃ´me is me! :-)” The actress spent Monday in Paris working on her LancÃ´me advertising campaign with acclaimed photographer Mario Testino. Update: You can now find some of the behind the scenes photographs from that shoot at this link in our galleries.