Pottermore Speculation Continues

Last night, ten map coordinates were scattered across nine fan sites and
one official Twitter account, revealing letters that spelled out
P-O-T-T-E-R-M-O-R-E. The speculation started here with the first letter
revealed on Leaky, leading to confirmation that Pottermore is actually
J.K. Rowling’s newest project. So here is all the latest:

• Leaky has seen a preview of Pottermore and it is, in a word,
  breathtaking. That is all we are permitted to say at the moment.
• There is an Twitter
  account, @pottermore as well as a live domain: pottermore.com, which only features
  J.K. Rowling’s signature and a “coming soon” notice.
• Sites overnight have been speculating on images that were posted on the
  fan site Clubedoslugue.com:
  These are old images that have been going around for months, and are
  not Pottermore.
• There has also been a lot of discussion around the trademark information on the word Pottermore.
  The info, which was registered in 2009, says that Pottermore is
  trademarked for, among other things, multiple-user networks, online
  boards, digital audio, printed books, toys, retail stores, and more, and
  more, and more – in short, pretty much everything. We don’t feel this
  gives much direction one way or the other.
• Stay tuned to Leaky here or at our twitter, @Leaky for all the info!

Leave your opinions on what this will be in the comments!