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"The Underdog"

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Posted by: Leaky
January 08, 2003, 02:27 PM

TLC managing editor Melissa spoke to Sidekicksociety.com about the auction effort to win the 93-word card. Quotage:

SKS: As in life, there are not always clear victories - but what do you hope the fans and your site will gain from this experience?

LC: I think the fans and our readers (whose ages range from toddler to grandmother) will learn that one dollar really does make a difference, and that when people band together to do something they believe in, the results are often staggering. This effort was a very swift and effective example of how every little bit helps. Our fans can look at our total and say: "Wow. I did that."

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