Yahoo to Create "Harry Potter" Brand Universe Site

The New York Times is reporting today that Yahoo has announced plans to build a special "Harry Potter" website as part of a giant "Brand Universe" for fans. The newspaper reports these sites are being created as " online destinations that will draw large audiences aroundContinued...

Filming in Scotland Small Part of OotP Budget

Last summer we told you about filming for Harry Potter and the Order of the Phoenix which took place in the beautiful Highlands of Scotland. The Scotsman reports that filming these scenes was a small percentage of the estimated $150 Million dollar budget.

"Scotland cannot compete with the half-dozenContinued...

First Look: DA Logo, New Thestral Cards, New OotP Products and More

We have a bit of a treat for you tonight as we have a great deal of Harry Potter and the Order of the Phoenix product news, including our first look at the Dumbledore's Army logo. Thanks to TLC reader James who sent in great scans from an industry magazine, you can see severalContinued...

NECA Previews New Harry Potter Figures

Previously we told you about a few of the new action-figures coming this year from Cards Inc. as part of the release of Harry Potter and the Order of the Phoenix. NECA, which holds the North American license for the Potter products, has now unveiled some of their new figures as well. ToyFare magazine hasContinued...

OotP Now Featured on HarryPotter.com

The official Warner Brothers HarryPotter website has now been updated to feature the trailer for Harry Potter and the Order of the Phoenix, as well as a link to the OotP teaser website.
Thanks to everyone who mailed!

WB to Release Harry Potter High Def DVDs This Year

As long rumored, Warners Brothers has formally announced today that they will be releasing all of the Harry Potter films in a High Definition format DVD this year. While no specific release schedule has yet been stated, fans can expect to see Harry Potter and the Sorcerer's Stone, Harry PotterContinued...

Reminder: Harry Potter DVDs to Disappear Off Store Shelves

A reminder that back in November WB confirmed to TLC that the existing Harry Potter DVDs would no longer be available for purchase starting January 5. However, there is still time to purchase them via retailers such as Amazon, who states that while the discs are going on moratorium, youContinued...

WB Harry Potter "Order of the Phoenix" Website Now Online

In in addition to the revamped UK site (see post below) Warner Brothers has now launched www.harrypotterorderofthephoenix.com. The new website also features a gallery of some of the earlier stills we saw in September from the movie, the new Voldemort poster, and more.
Thanks fez!

UK Official Harry Potter Site Gets a Phoenix Makeover

The WB UK Harry Potter website has gotten a makeover, Phoenix style. The UK website has now been revamped to promote the Harry Potter and the Order of the Phoenix film, with a few things such as the Voldemort poster released a few days ago, a gallery, a synopsis and more.
Thanks cr!

Rumor: Harry Potter,The Magical Traveling Museum?

Several weeks ago we told you about the return of the DisneyWorld/Harry Potter rumor, that had the two in talks about creating some sort of joint venture. TLC was able to confirm with reps for JKR that there was "no truth" to the report about a letter of intent to do business.
Today however,Continued...

New NECA Voldemort, Death Eater Figures Due in March

Previously we told you NECA (National Entertainment Collectibles Association) had landed the contract to make new Harry Potter products and toys. NECA has now announced the first of these products will be hitting the shelves in March of 2007, and they will include new Voldemort and Death EaterContinued...

Official "Harry Potter and the Order of the Phoenix" Logo

Here it is everyone, the official Harry Potter and the Order of the Phoenix movie logo.
Along with the logo, here is a new description of the fifth Harry Potter film.

In "Harry Potter and the Order of the Phoenix," Harry returns for his fifth year of study at Hogwarts and discoversContinued...

New Voldemort, Riddle Grave Statues Due from Gentle Giant

A few weeks ago we told you that Gentle Giant, makers of Harry Potter themed statues and mini-busts, was believed to be working on a Voldemort mini-bust for the 2007 collection. That statue of Voldemort has now been officially announced on the Gentle Giant website. Also announced is theContinued...

More on Marketing for "Phoenix" Products

Following what we have told you previously about upcoming movie tie-in merchandise, Warner Brothers Consumer Products said again at they will be targeting products tied in with the release of Harry Potter and the Order of the Phoenix for an older market. KidScreen Magazine reports:

"Character merchandiseContinued...

New Section Added to Warner Bros.' Official Harry Potter Website

Warner Bros.' official Harry Potter website has been updated with a new Pensieve section, which includes Teasers and Trailers, Interviews, Movie Clips and DVD Extras. Check it out! Thanks to all who sent this in.