Pottermore seeking to increase ‘digital retail footprint’

Dec 04, 2015
News, Pottermore
According to The Bookseller, Susan Jurevics – Pottermore chief executive – announced plans for the website’s shift towards mobile content at the Futurebook conference today. After the relaunch, Pottermore announced that it was now ‘mobile-first’: Jurevics said the average Pottermore user is now a young woman who has grown up with J K Rowling’s seven Harry Potter books. …read more!












