It looks like the world of gaming is about to become a whole lot more magical. Pottermore made two giant-sized announcements today sure to excite fans who have been waiting for a Harry Potter AR game comparable to last year’s mammoth craze, Pokemon Go. After rumors of a “Harry Potter Go” equivalent surfaced last year, …read more!

I know, I know, it’s not even Halloween yet, so it’s a bit early to be posting about Christmas.  But we thought you’d want to know that the Wizarding World of Harry Potter at Universal Orlando is selling a variety of Potter-themed Christmas decorations this year.  So, you might be tempted to start your holiday shopping early. …read more!

Good news for fans wanting to add some plush to their Potter collections. Warner Bros. Consumer Products (WBCP) is partnering with Maxx Marketing, a global licensing and merchandising solutions provider to create “plush and soft body dolls” for the studio’s portfolio of brands including J.K. Rowling’s Wizarding World. In addition to the Harry Potter franchise, Maxx, …read more!

If anyone thought Harry Potter themed merchandise would become less popular after the last books and movies were released, they were definitely mistaken. It seems like everyday a new company is bringing us more must have items to add to our collections! A few weeks ago we brought you news of a new line of …read more!

This month, Leaky received the ‘Magical Must-Haves’ Lootcrate box, which was packed with goodies from Hogwarts and beyond, with a few treats to help break us into the Fall months. The Lootcrate box welcomed me at my door with a huge giveaway that it was a ‘J.K. Rowling’s Wizarding World’ package, appropriately deemed ‘muggleworthy’ according to the graphic of …read more!

Licensed collectible company Funko has conjured a new round of Potter Pop!s just in time for the upcoming New York Comic Con. Let’s take a look at this trio of mini wizards headed to the Big Apple… First up is the quirky but adorable Luna Lovegood Funko Rock Candy in her full Gryffindor regalia.  As …read more!

The new Harry Potter Collection from PBteen is now available for pre-order online! The collection features over 100 items of household décor that will help you transform your house into Hogwarts. PBteen, a member of the Williams-Sonoma Inc. partnered with Warner Bros Consumer Products to create an incredible collection of home décor completely inspired by the magic …read more!

Today Universal Orlando tweeted a link to their new 360-degree virtual reality search-and-find game that takes you on a tour of the Weasleys’ Wizard Wheezes shop–and challenges fans to find six magical objects hidden throughout the store! Step into the shop, and you’ll be amazed at the details that have been recreated. It looks exactly …read more!

Along with scoop on Potter-related screen, stage, books, and more; this week brings news from the world of licensed Potter products and toys. Lego enthusiasts and Harry Potter fans alike are keeping the brick collector online forums buzzing this week. Rumors are circulating that new Wizarding World of Harry Potter Lego sets and a Collectible …read more!

Just in time for some last-minute shopping before you catch the Hogwarts Express on September 1, Irish clothing and accessories retailer Primark has introduced a collection of Harry Potter-themed items to Potterify your back-to-school experience. Primark’s collection includes clothing, bedding, stuffed animals, mugs, and other Potter-themed accessories. The clothing line runs from newborn through kids …read more!